Featured Report: Four Marketing Strategies That Paid Off for Small Companies

INC 500

The Next Big Step In Mobile E-commerce

Oct,27,2014

by: Peder Aadahl

I was right!

A year ago, I explained how the launch of the fingerprint security on the iPhone 5s was a good sign for mobile e-commerce. I hinted brands should take advantage of this mobile payment option for their products. In Apple’s fall announcement, this became reality. The new Apple Pay is something that will change the mobile e-commerce industry dramatically. Already, big brands like Target are jumping on board so that users can purchase their products seamlessly within the Target App with the press of their thumb.  Read More

ComputerWorld

Major banks prep their own mobile payment apps

Oct,29,2014by: Martyn Williams

Several major national and international banks are planning to launch their own mobile payments apps next year. The banks would be major competitors to handset makers Apple and Google because unlike others pushing mobile wallet technology, such as mobile phone carriers and retailers, they already have an intimate relationship with consumers and know their spending habits. "Banks all around the world are working on this right now," said James Anderson, senior vice president for mobile and emerging payments at MasterCard. Read More

ZD Net

How workplace technology can transform the small business

Oct,27,2014

by: Krishan Sharma

After eight failed startups, 27-year-old Nic Blair turned things around with two successful businesses — Search Factory and Brus Media.  Search Factory started out from his parents' house, and, in just three years, the company has grown to 27 full-time staff members who operate from two offices in Brisbane's Fortitude Valley, with an annual turnover of more than AU$2 million. Two years ago, Blair took the learnings from Search Factory and founded his second successful venture, Brus Media — a mobile advertising network focused on the growth and monetisation of mobile apps through cost-per-install advertising.  Read More

Wall Street Journal

Four Marketing Strategies That Paid Off for Small Companies

Nov,03,2014
CHRIS GAY
It’s the classic small-business problem: You need to let a lot of people know who you are and what you do. But you don’t have a lot of money to spend.That’s when it’s time to get creative—and a little audacious. Many small businesses lacking in cash have found inexpensive ways to spread the word. Here’s a look at what they’ve done, and what they’ve achieved. Read More

Social Media Development Services

Small Business Owners,
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