Featured Report: 38% of All Ecommerce Site Visits Came From Mobile and Tablet Devices

Muli-Channel Merchant

38% of All Ecommerce Site Visits Came From Mobile and Tablet Devices

Aug,16,2014

by: Tim Parry

Ecommerce is going mobile: 38% of all ecommerce traffic during the first half of the year mobile devices and tablets, according to a report by ShopVisible.

ShopVisible said its customers saw an 18% overall increase in online revenue during the first half of the year, with a 42% increase alone in the month of June.

But despite the growing percentage of traffic, ecommerce conversion rates remain much lower on mobile devices and tablets, signaling a greater need to focus on an omnichannel user experience for all visitors, regardless of device.  Read More

Site Pro News

How Shareable Content Can Boost Your SEO

Aug,16,2014

by: Adrienne Erin

At a time when content marketing is all the rage, it’s easy to forget that not all content is created equal.

There is some content that is superior to others when it comes to search engine optimization, and that’s the content that people want to share. Call it the “it factor” of SEO.

Content with shareability stands a greater chance of going viral, of course, but it goes beyond that. Highly shareable content is also looked upon fondly by Google, which is essentially sponsoring an online popularity contest. When Google sees that other people like your content and are sharing it widely, it bumps up the rankings for that content.

Of course, saying shareable content is good is one thing; actually producing it is another. Here are some tips on how to create shareable content and how it can help your SEO. Read More

Business Intelligence 

BYOD or CYOD: Which Makes More Sense For Your Business?

Aug,14,2014

by:Rick Delgado 

Mobile devices have made the business world both easier to manage yet far more complicated than ever before. In an effort to address the needs of this rapidly developing marketplace, businesses have permitted employees to use personal devices at work through Bring Your Own Device (BYOD) policies. In recent years, the BYOD movement has grown in popularity, with many companies adopting programs that seek to take advantage of BYOD’s benefits. Read More

Entrepreneur

5 Key Principles for a Company's Website Redesign

Aug,15,2014

by:Jerry Jao

A company website is the face of a business and one of its main sales tool, so it needs to be built with the aim of converting visitors into customers.The primary goal of a site is to educate the audience on what the company does, why it provides the best solution for people's needs and prompt users to take action (subscribe, contact the corporation or purchase) as quickly as possible. Even when a company has the best product or service in its industry, if its website is not communicating messages quickly, concisely and effectively, this can result in valuable customers being lost to competitors.  Read More

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