Saturday, January 9, 2010

Press Release: Wirehead joins Netfunction

Press Release: For Immediate Release



Wirehead Technology joins forces with Netfunction to Offer IT Management and Mobile Computing Solutions.

Chicago, IL January, 09, 2010 -- The Chicago area has a very active IT management market but now local companies are adding mobility to their IT departments. With mobility becoming more and more a part of IT, companies must now look at how mobility will change how IT will manage and get the most out of mobility. Two local companies are combining their IT specialties to bring IT Management and IT Mobility together in one solution. Netfunction specializes in IT Management while Wirehead Technology specializes in Mobile IT. Both companies have teamed up to offer a spectrum of services to commercial, academic, and governmental markets in the Chicago area.

Wirehead Technology and Netfunction of Chicago will combine their operations “Both companies are currently headquartered in Chicago” stated Howard Lee CIO of Wirehead Technology. “We will collaborate on a number of projects, and joining the two companies will provide our clients with a complete list of value-added services from one organization. We believe the addition of highly trained and business minded IT Specialist to the product lines sold by both companies that include IBM, PEEK, Dell, and Microsoft, will allow them to provide a high level of understanding and technical support to commercial, academic, and governmental markets that is currently lacking in the industry.”

“I couldn’t be more pleased with this collaboration. The combination of the two companies will allow us to serve the IT industry at-large in a more cohesive manner,” stated Howard Lee, CIO of Wirehead Technology. Wirehead Technology provides Mobile IT products, services, supplies and custom mobile application and development product fulfillment including their exclusive MERP [Mobile Enterprise Resource Planning] services. Founder and CIO Howard Lee is an active member of Chicago’s Mobile Visionary Roundtable and Heartland Mobile Alliance. He has served on the VAR Business Magazine Solution Providers Board in 2002 and has been a speaker at several IT Expos including The DCI Wireless Convention, The National Medical Association, and the RSNA Medical Convention. He has also Co-authored the white paper “Handheld Application Guidebook” and several articles for Enterprise Quarterly Magazine

“I am very excited about our collaboration”, stated Rakesh Pitroda, Principal at Netfunction. “Our partnership will allow us to offer an integrated management and security solution encompassing wired and wireless networks. Currently, businesses have to work with different point solution providers to implement comprehensive (management and security) solutions. Now, they can provision end to end solution through one provider with experience in enterprise, retail, education and healthcare markets”.
About Netfunction was formed in 2004 and located in Chicago with focus on providing IT network and security services. Netfunction’s Principals have over 40 years of combined experience in designing and implementing networks and security for small/medium business and enterprise; and integrated single location network into multi location, national and international networks. Email to sales@netfunction.net or visit http://www.netfunction.net

About Wirehead Technology is located in Chicago was formed in 2000 to provide mobile and wireless consulting, training, and application development for small and medium business in the healthcare, manufacturing, and government sector on the state and local level. Contact: Howard Lee Tel: 773-944-1365 Email to wireheadtec@gmail.com or visit http://www.wirehadtec.bravehost.com

Wednesday, January 6, 2010

Mobile Marketing in the African-American Community

Mobility in the African-American Market

African-American Business Owners,
Have you been trying to reach your customers but just can’t seem to find them? If the answer is yes then you probably tried the yellow pages, newspaper ads, and even a website but nothing seem to work. You still only reach a small number of customers that is not worth the money you put into your ad campaign.

Then what if I told you that you can reach your potential clients 24/7 even if they don’t have your print ads or visiting your website, not possible you say. Well is very possible believe it or not your potential clients have a device with them that will give them not only access to your message, but will let them tell you in real time if they want the products or services.

That device is their cell phone or mobile device and for African Americans it is the most used technology device they have. Let’s take it further the most used applications used by African-Americans on their phones are email and SMS and that most answer email or SMS immediately after receiving them. So what does that means to me or my business? You ask. That means if you want to reach you customers mobile marketing with SMS or email will bring more customers to your door faster than traditional ads. “Yeah that sounds good but I heard that before, so where’s your real proof not just this salesman’s hype that sounds very chessey” I thought you ask that question so here are the numbers.

The African-American Mobile Market:
The Pew Survey 2007
The Pew survey notes that African Americans are the most active and fastest-growing segment of mobile web users: 48 percent of Africans Americans have at one time accessed the Internet via mobile device, and 29 percent use the mobile web on an average day. Pew contends these high levels of activity means the digital divide between African Americans and white Americans diminishes when mobile use is taken into account, offsetting limited access to computers, laptops, and home broadband connections.

Nielsen Report 2008
According to Nielsen’s Q2 2008 Mobile Advertising Report,
African-American and Hispanic mobile subscribers are also more likely than the typical
texter to engage with some form of text message advertising in a month, 24 and 23 percent respectively. Of those text messagers who recall seeing some form of advertising while using text messaging, 45 percent say they have responded. Furthermore, the most popular response action to any type of mobile advertising (text, mobile web, video, etc.) in Q2 2008 was actually to send a text message. Among mobile subscribers who saw any form of mobile advertising in the quarter, 25 percent say they responded at least once by sending another text message—emphasizing the interactivity and engagement this medium presents.


The exciting part of SMS Marketing is not only the additional immediate revenue you’ll likely generate, but also the added referrals that become possible as a result in addition to the competitive barriers you’ll create by getting primary customer relationship going now

How to create a mobile network?
In today’s economy there has been no more confusing technology then business mobility. What does the term mobility really mean? What is mobile is it a cell phone, a PDA, or a WI-FI enabled laptop? Or is it a little bit of all of them. Maybe mobility is in the network the ease of being connected to your important information no matter what device you are using. If that is how you’re thinking of mobility then you are halfway there. Yes, I said halfway there, the other and most important half is what many businesses fail to understand.

That is mobility is your culture, applications, and how your business relates to your employees and customers. In short mobility is you. Here’s why no mobile solution can be effective for you if it’s not tailored for the way you do business. Many companies that have tried and failed at mobility have blamed their failure on not having the right device or network. Then they compound their failure by buying more devices and trying the latest greatest network offering without taking a look at the real barrier to why their mobile project keeps failing that is how they do business. Instead of creating a mobile assessment of how their business works and which parts of their business can become mobile and what parts should be left as they are. Instead they depend on the marketplace to tell them how to run their business in the mobile environment.

While the mobile market has some great products and services they are only tools to help you build your mobile network but, they are not your network simply because they don’t know how your business works. So they really can’t make you mobile only you can do that. So the question you should be asking me is “How can you make my business mobile, and where do we start”? The fact that you are asking that question means you are thinking that mobility is more than just devices.






The Mobile Solution We Offer
Now that you know about mobility I want to tell about the solution we offer called “MERP” [Mobile Enterprise Resource Planning] this solution helps business by combining the three main components of mobility that is consulting, training, and system integration. These three components are keys to a successful mobile project. Yet most mobile companies don’t offer these services to their clients instead they stress the latest greatest mobile devices and not the planning or development of a solution that can help our business create a mobile network. Our MERP solution works with you by applying our three point system that works with your business to developing a mobile business plan that is designed to fit your business. That will grow with your business no matter what mobile device you deploy. Here is how the MERP System works

MERP Three Tier Solution

MERP Consulting Services
Begins at the start of your mobile solution. Our staff will prepare a detailed report on your company. This report will outline the present utilization of your technology resources and instances where handheld computing or mobile computing could benefit your organization. This report is truly one of a kind, as it is custom prepared for your enterprise. This is not a cookie cutter solution.

MERP Training Services
Takes over from there. Beginning with training for both end user and IT staff on the latest in mobile devices. We are totally cross-platform, using Palm OS, RIM Blackberry, Pocket PC, and other mobile devices.

MERP System Integration Services
The final part of our 'start to finish' solution, integrates the new mobile system with your existing legacy system we work with your IT for a smooth integration. Furthermore we stay with you after the integration to handle any problems that should arise. The success of mobile technology integration is important to us.

Are You Ready to Design Your Mobile Network?
Then let us help you by sending you a FREE copy our white paper “Handheld Application Guidebook” this white paper is a blueprint on how to create a mobile network in this white paper you will learn:

Getting a plan in place
Budgeting for Handhelds
The Reality of Multiple Devices
The Importance of Training
Managing a Mobile Network
Security Concerns

So why are we sending you this white paper with our secrets on how to create a mobile network? Because we know that once you know how a mobile network is created and how it can benefit your business. You will be able to have that network deployed knowing that because you planned that network you have avoided the mistakes that could lead to failure. But that not all we don’t want to leave you hanging when you send for the white paper you will also get a consultation from our mobile consultant to ask us questions about your mobile needs.

To download a FREE copy visit “Handheld Application Guidebook”.
http://www.atcusa.com/whitepapers/Synchrologic%20Whitepapers/Published%20Handheld%20Applications%20Guidebook.pdf
If your are interested in learning more about mobility contact:


Howard Lee
CIO
Wirehead Technology
Tel: 773-944-1365
Email: wireheadtec@gmail.com
Web: www.wirehead.bravehost.com
Twitter: www.twitter.com/wire123